Correct Craft today

GL sounds like fun. Last year Lauderdale Lake
had a in the water boat show with 4 OR 5
New boats in the water to test. It helped a lot in seeing what each model had to offer.

Mike, don't question Mike's motorcycle awareness. Too many Mikes and their Bling boats!!!

Mike (nautiquehunter)
Dave (mojo) Explained the CCfan reunions very well and I'm in full agreement. It's NOT a corporate event and the desire is to keep it that way. Yes, they have representation there but it's not a "boat show" for them. If you're out looking for a boat, go to a dealer. If you want to have some fun and meet a great group of people, join us at the reunion. BTW, the new guys get to bring all the beer!!

Boat Show:



Green Lake:

Boat parade



Sunset at the Bayview




I think I like Green Lake better

Rob (See you at GL 09)

Hi guys,

I hope everyone is doing well.

Tim and Bruce - Thanks for the nice comments about my boat.

I imagine the 19’6” Nautique ‘standard’ and 176 had a smaller profit margin than the other boats. I wonder how much that played a part in their relatively short production cycle. With space limited in the old factory, I’m sure it made more sense to dedicate the floor space to the boats that made the company the most money.

With the increased space the new factory affords it is certainly an option for CC to squeeze a new ‘standard’ 196 or new 176 into the model line as an entry level boat. I’m sure it wouldn’t be a high volume model, but it could find a niche.

I think a lot would depend on the MSRP.

Is there any way to cut costs during production? Example: Does it save time and money to use one color gel coat rather than spending time taping off the mold, removing and spraying a second color?

Does it save any time and/or money to use solid colored (probably white) vinyl on the seats, as opposed to sewing in colored accent panels? With piping and an embroidered logo a white interior would still look fine. And an interior with colored vinyl accents could always be an upgrade…

I’m sure any saving on these examples are negligible, but anything to lower the production cost.

Would a consumer buy an entry lever CC over a similarly priced I/O? Or even spend a little more than an I/O for the CC?

The CC would certainly have many advantages - better build quality and materials, resale/trade-in value, bigger motor, plus the advantages over the I/O (detailed in the 2009 brochure).

Using a 17’6” hull would also attract customers who might have a size restriction on their lake and the 19'6" boat is too big.

Is there a market for such a boat? Only CC can decide that… I know I'd like to see it.

Kyle

a base boat is 44k, with all the options it is 100k, so figure out where they are making thier money...
they have a bottem line, they dont want to sell the 44k boats

Eric

Been good for over 6 years but will keep it in mind should it slow down

220nautique wrote: i think they need higher standards for their dealers and really need to closely evaluate potential dealers backgrounds locations etc.

220's point here has been echoed in several other threads and that isn't good for CC. Yes, cheaper boats will probably sell better for the next two, maybe three years. But if your customer service sucks you're not going to sell much of anything. I would venture a guess that CC can't bring a new hull or line to market by this summer, so that cruise is booked for the next year and a half (sorry for the awful pun but I couldn't resist.) What they CAN do immediately is initiate a program to improve their customer service, both from headquarters and at the local level. I'm quite sure that come Monday morning they could find a few new ways to reach out to their current owners, reinforcing the brand loyalty that makes one more likely to return to the brand, even in tough economic times.   By this summer CC should be able to begin the overhaul necessary to bring a better buying experience to the local level where it meets the new boat buyer and sells that buyer on CC.   
There's no better time than right now to be weeding out the dealers that are dragging the CC purchasing and ownership experience trough the mud.

all i can say is in this economy, and with the other "ski boats" coming up as equals, lets face it the mc and bu's are right there with quality...the powers to be need to change the Correct Crafts sell themselves arrogant attitude, capitalizing a little to long and forgot the grass roots. if i were to buy a new boat I would consider 3 choices, 10 years ago it was one choice.
UK i was messing with the Mercedes commment, use your charm

   That is a good point Eric. You can't really argue that MC and Bu do not build nice boats. For not die hard CC enthusiasts those manufacturers could be grabbing alot of potential customers through superior ad campaigns,exposure,etc. I would bet Malibu grabs alot of the "new" inboard customers. Their equivelent boats however are certainly not any less expensive than Correct Crafts.

   You can't believe everything you see on the net, but I read that M/C has approximately 3 years worth of excess inventory sitting at the factory if sales numbers continue at the current rate. That cannot be good for them or the industry.

   It will be an interesting year that's for sure.

   Mike

Eric

I think your right , I saw allot of this pull system on new boats at London Boat Show and some where not big craft, Volvo stand had complete set ups which are not that large.

I also heard that MC has a 3 to 4 yr back log of boats in dealer inventory or at the factory. WHY produce any new boats. Some dealers here are sitting on 07 models.

Terp wrote: 220nautique wrote: i think they need higher standards for their dealers and really need to closely evaluate potential dealers backgrounds locations etc. 220's point here has been echoed in several other threads and that isn't good for CC. Yes, cheaper boats will probably sell better for the next two, maybe three years. But if your customer service sucks you're not going to sell much of anything. I would venture a guess that CC can't bring a new hull or line to market by this summer, so that cruise is booked for the next year and a half (sorry for the awful pun but I couldn't resist.) What they CAN do immediately is initiate a program to improve their customer service, both from headquarters and at the local level. I'm quite sure that come Monday morning they could find a few new ways to reach out to their current owners, reinforcing the brand loyalty that makes one more likely to return to the brand, even in tough economic times.   By this summer CC should be able to begin the overhaul necessary to bring a better buying experience to the local level where it meets the new boat buyer and sells that buyer on CC.    There's no better time than right now to be weeding out the dealers that are dragging the CC purchasing and ownership experience trough the mud.

That is exactly what I was trying to say. We all know the product is good but they are not reaching out to the first time buyer. They don't need to worry about new boats. They need monitor the dealers closer and train them just as much as anyone in Orlando. My dealer is located at one of the marinas some people don't even know about, not much publicity going on there.

220
Now that you brought up this point I have to agree with you. I an not a first time buyer
and because of my experience I took time to
thoroughly check out the different boats. Looking back I can definitely see that both MC
and BU market their boats better. I think that
CC knows it has the best boats and assumes that everybody else knows that also. It would be easy to rush into a BU or MC listening to
what the salesman tells you. Because of
the high quality of the boats be happy with the decision and never know what separates CC from the others.

"they are close enough in qaulity to sway buyers, unless you dig in and see the differences"

That's my impression. There all top quality. There's no noticable difference. You got to work on them and take them apart to see if there are any differences. I took the back seat out of my Sportster a few years ago (3 hour job) and was surprised at what I found. I haven't work on a new CC or MC, so I don't know how they compare.